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"Boosting Tata 1mg with AI"

Project Type

Pharma

Case Study

February 2025

AI integration in Tata 1mg can drive ₹5,440 Cr (~$654M) in annual revenue & cost savings, with personalized recommendations, dynamic pricing, fraud detection, and AI chatbots leading the impact. Key areas like voice search,prescription scanning, and wearable health integration can further enhance user experience and operational efficiency.

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